In a bid to create further awareness and increase sales of Caltex lubricants, the AFAL team has conducted several garage storms around the country. The team literally ‘stormed’ several garages and auto spares around Nairobi, Kisumu, Kisii, Thika and Eldoret to talk to mechanics and car owners about the benefits of using Caltex lubricants. They handed giveaway items and reconnected with the people and communities that have a stake in Kenya’s automotive industry. About seven garage storms were conducted in March as part of the Caltex BebaBeba promotion. The on-ground activities were broadcasted live on radio across the country.
March 1, 2018